Social Media

Social Media

Did you know?
In 2017, 81% of U.S. Americans had a social media profile, representing a 5% increase compared to 2016. Based on estimates, the number of worldwide social media users will reach 1.96 billion and is expected to exceed 2.5 billion by 2018.
What is an organic post?
Organic reach is the total number of unique people who were shown your post through unpaid distribution. Paid reach is the total number of unique people who were shown your post because of ads.
However, it is critical to have blend (balance) marketing strategy. Based on national average for 2017, 86% of marketers are using both approaches.
Most importantly, have proper content to mirror your “micro” strategy plan within the various databases you are targeting. Remember, video content is KING!

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